Green segmentation and environmental certification: insights from forest products
Year: 2009
Type: article
Study design: Observational Study
DOI: 10.1002/bse.647
Authors: Derek W. Thompson, Roy C. Anderson, Eric N. Hansen, Lynn R. Kahle
Institutions: Oregon State University, University of Oregon
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2140172063
