Work

Marketing Models of Service and Relationships

Year: 2006

Type: article

Source: Marketing Science

DOI: 10.1287/mksc.1050.0139

Authors: Roland T. Rust, Tuck Siong Chung

Institution: University of Maryland, College Park

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2140877597

FWCI: 84.41

Cites: 220

Cited by: 520

Related to: 8