Work

Multiple Discreteness and Product Differentiation: Demand for Carbonated Soft Drinks

Year: 2004

Type: article

Source: Marketing Science

DOI: 10.1287/mksc.1030.0041

Author: Jean-Pierre Dubé

Institution: University of Chicago

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2141561277

FWCI: 29.03

Cites: 43

Cited by: 274

Related to: 9