Work

The moderating role of attribute accessibility in conditioning multiple specific attributes

Year: 2013

Type: article

Source: European Journal of Social Psychology

DOI: 10.1002/ejsp.1994

Authors: Sabine Förderer, Christian Unkelbach

Institution: University of Cologne

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2145779912

FWCI: 3.962

Cites: 37

Cited by: 13

Related to: 10