Work

Catalog loyalty

Year: 1992

Type: article

Study design: Observational Study

Source: Journal of Direct Marketing

DOI: 10.1002/dir.4000060309

Authors: Michael L. Klassen, Karen A. Glynn

Institutions: University of Northern Iowa, University of Maine

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2146094849

FWCI: 3.288

Cites: 6

Cited by: 17

Related to: 10