Work

Predicting microblog users’ lifetime activities – A user-based analysis

Year: 2014

Type: article

Source: Electronic Commerce Research and Applications

DOI: 10.1016/j.elerap.2014.06.001

Authors: Xi Chen, Ruibin Geng, Shun Cai

Institutions: Zhejiang University, Xiamen University

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funders: National Natural Science Foundation of China, Program for New Century Excellent Talents in University

Awards: 商务模式创新的综合集成理论与方法研究, 网上社交网络用户生命活力预测模型及实证研究, 基于技术兼容与社会兼容的数字信息产品采纳研究

OpenAlex ID: W2146541569

FWCI: 5.358

Cites: 49

Cited by: 13

Related to: 10