Work

Online customer retention: The resistance to change perspective

Year: 2007
Type: article
Study design: Observational Study
Authors: Ernest Hung Yu Ng, Sumeet Gupta, Hee‐Woong Kim
Language: English
Subfield: Marketing
Open Access status: closed
OpenAlex ID: W2148041586
FWCI:
Cites: 73
Cited by: 8
Related to: 10