Work

Relationship Marketing of Services--Growing Interest, Emerging Perspectives

Year: 1995

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1177/009207039502300402

Author: L. L. Berry

Institutions: Arizona State University, Texas A&M University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2148219776

FWCI: 67.89

Cites: 23

Cited by: 3,335

Related to: 10