Work

A within-attribute model of variety-seeking behavior

Year: 1995

Type: article

Source: Marketing Letters

DOI: 10.1007/bf00995114

Authors: Michael D. Johnson, Andreas Herrmann, Jens Gutsche

Institutions: University of Michigan, University of Mannheim

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2152306801

FWCI:

Cites: 18

Cited by: 21

Related to: 10