Work

Virtual Worlds as Environments for Virtual Customer Integration

Year: 2012

Type: conference-paper

Source: Hawaii International Conference on System Sciences (HICSS)

DOI: 10.1109/hicss.2012.637

Authors: Stefan Stieglitz, Tobias Brockmann

Institution: University of Münster

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2156280804

FWCI: 5.234

Cites: 29

Cited by: 8

Related to: 10