Work

Country of Origin and Destination Effects in Buyer Decision Making: A Relationship Perspective

Year: 2001

Type: article

Study design: Observational Study

Source: Journal of Business-to-Business Marketing

DOI: 10.1300/j033v08n03_02

Authors: Rui Manuel Vinhas da Silva, Gary Davies, Pete Naudé

Institutions: University of Manchester, University of Bath

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2160227048

FWCI: 1.579

Cites: 39

Cited by: 12

Related to: 10