Work

Negative price-image effects of appealing store architecture: Do they really exist?

Year: 2012

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2012.06.007

Authors: Stephan Zielke, Waldemar Toporowski

Institutions: Aarhus University, University of Göttingen

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2165070255

FWCI: 6.385

Cites: 48

Cited by: 24

Related to: 10