Work

Innovation, symbolic interaction and customer valuing: thoughts stemming from a service-dominant logic of marketing

Year: 2006

Type: article

Source: Marketing Theory

DOI: 10.1177/1470593106066796

Author: Daniel J. Flint

Institution: University of Tennessee at Knoxville

Language: English

Topic: Service and Product Innovation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2166589815

FWCI: 9.358

Cites: 32

Cited by: 125

Related to: 10