Work

A Cross-Cultural Analysis of Consumers’ Conspicuous Consumption of Branded Fashion Accessories

Year: 2011

Type: article

Study design: Observational Study

Source: Journal of International Consumer Marketing

DOI: 10.1080/08961530.2011.602951

Authors: Nizar Souiden, Bouthaina M’Saad, Frank Pons

Institutions: Université Laval, University of Sousse

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2167284958

FWCI: 10.2

Cites: 84

Cited by: 138

Related to: 10