A Study of Service Innovation Management in the Malaysian Telecommunications Industry
Year: 2014
Type: article
Study design: Observational Study
DOI: 10.1002/joe.21585
Authors: Seyedeh Khadijeh Taghizadeh, Krishnaswamy Jayaraman, Ishak Ismail, Syed Abidur Rahman
Institution: Universiti Sains Malaysia
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2168980915
