Intrinsic factors affecting impulsive buying behaviour—Evidence from India
Year: 2014
Type: article
Study design: Observational Study
Authors: Anant Jyoti Badgaiyan, Anshul Verma
Institution: S.P. Jain Institute of Management and Research
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2170452643