Work

Store choice and patronage: a predictive modelling approach

Year: 2007

Type: article

Study design: Observational Study

Source: International Journal of Business Innovation and Research

DOI: 10.1504/ijbir.2007.012109

Authors: Luiz Moutinho, Graeme D. Hutcheson

Institution: University of Glasgow

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2170505867

FWCI: 1.181

Cites: 64

Cited by: 16

Related to: 10