Work

Conceptualizing excessive fan consumption behavior

Year: 2015

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2015.10.002

Authors: Robert Davis, Lee Phillip McGinnis

Institutions: University of Auckland, Stonehill College

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2172879824

FWCI: 4.143

Cites: 103

Cited by: 36

Related to: 10