Work

Engaging consumer through the storefront: Evidences from integrating interactive technologies

Year: 2015

Type: article

Source: Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2015.09.007

Author: Eleonora Pantano

Institution: Middlesex University London

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2172900917

FWCI: 14.09

Cites: 43

Cited by: 98

Related to: 10