Market Structure and Cost Pass-Through in Retail
Year: 2016
Type: article
Abstract: We examine the extent to which vertical and horizontal market structure can together explain incomplete retail pass-through. To answer this question, we use scanner data from a large U.S. retailer to estimate product level pass-through for three vertical structures: national brands, private label goods not manufactured by the retailer, and private label goods manufactured by the retailer. Our approach circumvents issues associated with internal firm prices and demonstrates that accounting for horizontal market structure is important for measuring the effects of vertical integration and reduced double marginalization on pass-through.
DOI: 10.1162/rest_a_00560
Authors: Gee Hee Hong, Nicholas Li
Institutions: International Monetary Fund, University of Toronto
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2173129234
