Work

The Bride who Decides: Feminine Rituals of Bridal Gown Purchase as a Rite of Passage

Year: 2015

Type: article

Source: Australasian Marketing Journal (AMJ)

DOI: 10.1016/j.ausmj.2015.10.009

Authors: Katherine Sykes, Jan Brace-Govan

Institution: Monash University

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2174960108

FWCI:

Cites: 43

Cited by: 11

Related to: 10