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The moderating role of information load on online product presentation

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Year: 2015
Type: article
Source: Information & Management
DOI: 10.1016/j.im.2015.11.002
Authors: Mengxiang Li, Kwok-Kee Wei, Giri Kumar Tayi, Chuan-Hoo Tan
Institutions: University of Wollongong, City University of Hong Kong, State University of New York, University at Albany, State University of New York, National University of Singapore
Language: English

Topic: Consumer Retail Behavior Studies
Subfield: Marketing
Field: Business, Management and Accounting
Domain: Social Sciences

Open Access status: closed

Funders: University of Wollongong, National Natural Science Foundation of China
Awards: G3491871057, 在线个性化定制系统的设计特性对消费者定制行为的影响研究
OpenAlex ID: W2176356437
FWCI: 4.141
Cites: 96
Cited by: 74
Related to: 10
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