Work

The Semiotics of Luxury and Fashion Brands Advertising: A Literature Review

Year: 2013

Type: review

Author: Fei Carlo

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2183075285

FWCI:

Cites: 92

Cited by:

Related to: 10