Work

Transference: the Effect of Relationship History on Consumers' Relationships with Other Firms

Year: 2005

Type: article

Source: ACR North American Advances

Authors: Matthew P. Bunker, Dwayne Ball

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2187518807

FWCI: 0.984

Cites: 20

Cited by: 16

Related to: 10