Work

You Done Me Wrong (And That Ain't Right): The Role of Betrayal in Consumer Behavior

Year: 2004

Type: article

Authors: Andrew D. Gershoff, Yoshinori Fujikawa, William T. Ross

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2187955410

FWCI:

Cites: 22

Cited by:

Related to: 10