Work

The Investigation of Iranian Cultural and Consumption Values through Foreign Brand Purchasing

Year: 2013

Type: article

Study design: Observational Study

Authors: Hossein Vazifehdust, Mahmoud Khanzadeh, Fariba Bigdeli

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2188227192

FWCI:

Cites: 46

Cited by: 1

Related to: 10