Work

Forget the Areal@ thingbtake the Copy! an Explanatory Model For the Volitional Purchase of Counterfeit Products

Year: 2005

Type: article

Study design: Observational Study

Source: ACR North American Advances

Authors: Elfriede Penz, Barbara Stöttinger

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2188870482

FWCI: 13.87

Cites: 41

Cited by: 181

Related to: 10