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How goals affect consumer choice
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Year:
2014
Type:
dissertation
Source:
Ghent University Academic Bibliography (Ghent University)
Author:
Kristof Geskens
Language:
English
Topic:
Consumer Market Behavior and Pricing
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
green
Funder:
Universiteit Gent
OpenAlex ID:
W2192251703
Cites:
6
Cited by:
Related to:
10