Work

In the eye of the beholder: Visual biases in package and portion size perceptions

Year: 2015

Type: article

Source: Appetite

DOI: 10.1016/j.appet.2015.10.014

Authors: Nailya Ordabayeva, Pierre Chandon

Institutions: Boston College, INSEAD, Fondation pour l’innovation en Cadiométabolisme et Nutrition

Language: English

Topic: Consumer Packaging Perceptions and Trends

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2192420575

FWCI: 16.56

Cites: 60

Cited by: 61

Related to: 10