Work

The nature of differences between similarity and preference judgements

Year: 1997

Type: article

Source: International Journal of Research in Marketing

DOI: 10.1016/s0167-8116(96)00032-8

Authors: Mariëlle E.H Creusen, Jan P.L Schoormans

Institution: Delft University of Technology

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2201966044

FWCI: 1.566

Cites: 26

Cited by: 22

Related to: 10