Positive Spillovers and Free Riding in Advertising of Prescription Pharmaceuticals: The Case of Antidepressants
Year: 2014
Type: preprint
Source: SSRN Electronic Journal
DOI: 10.2139/ssrn.2477877
Author: Bradley Shapiro
Institution: University of Chicago
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2216505396
