Innovating for sustainability: a systematic review of the body of knowledge
Year: 2012
Type: report
Study design: Systematic Review
Abstract: This systematic review identifies activities that firms should be doing to adapt their innovation systems to drive sustainable outcomes. Firms can innovate toward sustainability through a series of small incremental steps or through more radical, disruptive transformations. We call these different contexts “Operational Optimization” and “Systems Building.” A third context, “Organizational Transformation,” is transitional.
Source: Figshare
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2222776732
