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Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue
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Year:
2013
Type:
book
Author:
Eric Benjamin Seufert
Language:
English
Topic:
Customer churn and segmentation
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W2246203771
FWCI:
13.21
Cites:
27
Cited by:
82
Related to:
10