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Product or Brand? How Interrelationship between Customer Satisfaction and Customer Loyalty Work
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Year:
2010
Type:
article
Authors:
Sandra Martišiūtė,
Gabriele Vilutyte,
Dainora Grundey
Language:
English
Topic:
Customer Service Quality and Loyalty
Subfield:
Marketing
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W2247237192
FWCI:
3.006
Cites:
27
Cited by:
18
Related to:
10