Work

Several Aspects of Psychological Pricing: Empirical Evidence from some Austrian Retailers

Year: 2011

Type: book-chapter

Source: European retail research

DOI: 10.1007/978-3-8349-7144-9_1

Authors: Udo Wagner, Jutatip Jamsawang

Institution: University of Vienna

Language: English

Topic: Consumer Market Behavior and Pricing

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2247668775

FWCI: 4.898

Cites: 38

Cited by: 10

Related to: 10