Work

Understanding mobile phone case evaluative criteria of US Millennials

Year: 2015

Type: article

Study design: Observational Study

Source: International Journal of Fashion Design Technology and Education

DOI: 10.1080/17543266.2015.1116614

Authors: Kim Hahn, Jihyun Kim

Institution: Kent State University

Language: English

Topic: Consumer Perception and Purchasing Behavior

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2253289284

FWCI: 1.286

Cites: 41

Cited by: 7

Related to: 10