Work

Male versus female consumer decision making styles

Year: 2006

Type: article

Study design: Observational Study

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2006.09.008

Authors: Cathy Bakewell, Vincent-Wayne Mitchell

Institutions: Manchester Metropolitan University, City, University of London

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W2086893519

FWCI: 7.285

Cites: 15

Cited by: 199

Related to: 10