Work

The Impact of Service Quality on Customer Satisfaction and Loyalty in Indian Banking Sector: An Empirical Study through SERVPERF

Year: 2012

Type: article

Study design: Observational Study

Authors: S. Vijay Anand, M. Selvaraj

Institutions: Anna University, Chennai, Sona College of Technology

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2276705710

FWCI: 9.27

Cites: 13

Cited by: 31

Related to: 10