Work

The effects of value-belief-norm theory and green advertising characteristics on purchasing intent

Year: 2014

Type: article

Source: CommonKnowledge Research Repository (Pacific University Oregon)

Author: Tony Davis

Institutions: Pacific University, Pacific University

Language: English

Topic: Environmental Sustainability in Business

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2277019002

FWCI: 0.791

Cites: 44

Cited by: 1

Related to: 10