Work

The Influence of Service Quality on Overall Customer Satisfaction and the Influence of Overall Customer Satisfaction on Customer Loyalty in Retail Banking in Bangkok

Year: 2015

Type: article

Study design: Observational Study

Authors: Phatcharida Jongphae, Santhiti Treetipbut

Institution: Assumption University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2278245420

FWCI:

Cites: 16

Cited by:

Related to: 10