Work

Customer Portfolio Management – The Construct and Performance

Year: 2014

Type: dissertation

Source: UTUPub (University of Turku)

Author: Harri Terho

Language: English

Topic: Customer churn and segmentation

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2289398186

Cites: 270

Cited by: 9

Related to: 10