Internationalizing the Marketing Curriculum: A Profile of the International Marketing Course
Year: 1995
Type: article
Study design: Observational Study
Source: Marketing Education Review
Authors: David M. Andrus, Jay Laughlin, Wayne Norvell
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
SDG: Quality education
Open Access status: closed
OpenAlex ID: W2298370976