Work

Marketing Revisited: Clarigying Concepts and Strategies.

Year: 1974

Type: article

Source: The College Board review

Author: Eugene H. Fram

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W231134095

FWCI: 2.555

Cites:

Cited by: 8

Related to: 10