Work

Relative Importance of Impulse-Buying in Retail Stores

Year: 1950

Type: article

Source: Journal of Marketing

DOI: 10.1177/002224295001500110

Author: Vernon T. Clover

Institution: Texas Tech University

Language: English

Topic: Consumer Retail Behavior Studies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2314720942

FWCI:

Cites:

Cited by: 279

Related to: 10