SERVPERF versus SERVQUAL: Reconciling Performance-Based and Perceptions-Minus-Expectations Measurement of Service Quality
Year: 1994
Type: article
Source: Journal of Marketing
Authors: J. Joseph Cronin, Steven A. Taylor
Institutions: Florida State University, Illinois State University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2316110746
