Work

The Market Maven: A Diffuser of Marketplace Information

Year: 1987

Type: article

Study design: Observational Study

Source: Journal of Marketing

DOI: 10.1177/002224298705100107

Authors: Lawrence F. Feick, Linda L. Price

Institution: University of Pittsburgh

Language: English

Topic: Digital Marketing and Social Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2316166305

FWCI: 19.26

Cites: 44

Cited by: 1,322

Related to: 10