Exploring Multidimensions of Product Performance Risk in the Online Apparel Shopping Context
Year: 2012
Type: article
Study design: Observational Study
Authors: Ui-Jeen Yu, Hyun-Hwa Lee, Mary Lynn Damhorst
Institutions: Illinois State University, Inha University, Iowa State University
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2320439095