Work

Ethnicity in the Study of the Consumer: An Overview

Year: 2009

Type: article

Source: Recherche et Applications en Marketing (English Edition)

DOI: 10.1177/205157070902400404

Authors: Nil Özçağlar-Toulouse, Amina Béji-Bécheur, Marie-Hélène Fosse-Gomez, Maud Herbert, Sondes Zouaghi

Institutions: Université de Lille, Lille School of Management Research Center, Université Lille Nord de France, Centre National de la Recherche Scientifique, Théorie Économique, Modélisation et Applications

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2320689331

FWCI: 3.111

Cites: 78

Cited by: 24

Related to: 10