Work

Heterogeneous development of cognitive dissonance over time and its effect on satisfaction and loyalty

Year: 2012

Type: article

Source: Journal of Customer Behaviour

DOI: 10.1362/147539212x13469450373119

Authors: Monika Koller, Thomas Salzberger

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2321729427

FWCI: 2.852

Cites:

Cited by: 25

Related to: 10