Work

Integrated Marketing Communications And Brand Identity Development

Year: 2012

Type: article

Source: Management Journal of Sustainable Business and Management Solutions in Emerging Economies

DOI: 10.7595/management.fon.2012.0015

Author: Marija Jankovic

Language: English

Topic: Marketing and Advertising Strategies

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2329032872

FWCI: 2.852

Cites: 9

Cited by: 20

Related to: 10